improve

Website Audits

In-depth analysis to identify opportunities for improvement. You get a high-level technical and strategic survey of your current setup, with clear findings and practical recommendations on whether to fix, improve, or rebuild.

Website Audits service

What the Audit Covers

A website audit gives you a structured, decision-ready view of technical quality, operational risk, and growth constraints. This is especially useful when performance has plateaued, internal teams are uncertain what to fix first, or a rebuild is being considered without clear evidence.

How Findings Are Prioritized

The audit reviews architecture, theme and plugin quality, performance factors, technical SEO foundations, security posture, and maintainability signals. Findings are prioritized so you can separate critical risk, high-impact improvements, and low-priority cleanup.

Decision-Ready Next Steps

Rather than a generic checklist, recommendations are tied to practical next steps and implementation paths. That can mean focused fixes, phased optimization, or a planned rebuild depending on the condition of the current platform and your commercial objectives.

By the end of the process, you have clarity on what is working, what is limiting outcomes, and what to do next with confidence.

Clients we've worked with

Tba Wholesalers
Tentis Society
Hearts And Minds
Catalytic Action
Affordable Art Fair
Pen Test Partners
Blast
Francesca Moresi
Fiona Mcdonald
Boa Vida Acai
Csgs Kcl
Pepper

Frequently Asked Questions

You receive clear findings, prioritized issues, and practical recommendations for next steps.

Usually yes for a complete audit, but we can start with limited access if needed.

Yes. We can move directly from audit findings into a scoped implementation plan.

Process Outline

  1. 1 Benchmarking
  2. 2 Diagnostics
  3. 3 Prioritized Fixes
  4. 4 Measurement and Iteration

Core Technologies

Lighthouse PageSpeed Insights WordPress JavaScript Core Web Vitals Analytics

Common Integrations

Google Analytics Google Search Console Tag Manager Heatmaps

Key Info

Measurement
Before/after metrics to show practical impact from changes.
Priority Model
Work ordered by business impact, not just technical neatness.
Delivery Style
Implementation-led sprints with clear outcomes each cycle.

Next Step

From Improve to Grow

Once growth systems are running, the next step is a stronger build foundation for new goals.

Client Testimonials

I've said this to other people, but James is very smart. He's not just a developer, he's good at problem-solving. He can come up with a few solutions and talk them through with me.

Some developers I've worked with need total direction. I like that James can get on with it without being told exactly what needs to be done, particularly with the more complicated builds.

TB
Tom Bronock
Co-Founder The Cocktail Service

James is a pleasure to work with: highly skilled, a fantastic problem solver, personable, and easy to collaborate with. We worked closely on a bespoke subscription product and e-commerce site, and he was integral to its success. I would highly recommend him.

WT
Wilde Toast

James Whayman has been a precious partner for the past 5 years. I have rarely found someone so professional, dedicated, kind and responsive. He gave a great boost to my website that is now on first page in Google research and I could not be happier with the services that he provided me. I have been impressed with his helpfulness every time I was not able to do something myself or in case of emergency. Highly recommended!!!

FM
Francesca Moresi
Psychotherapist Private Therapist London

Everyone at King's College London is in love with the new CSGS website, from the faculty in our department to the higher up deans. It's a relief to have a web presence that matches the awesome research reputation of our university.

We're honestly really happy to recommend James for web development-- he's very thoughtful, reliable and always tries to match the web design & functionality to one's mission and KPIs. We're very grateful to have worked with James and are ready to recommend him ten times over!

IS
Irena Schneider
Assistant Director CSGS, Kings College London

I recently started my own business in the real estate sector. James provided great advice, helping me with the launch of my website and my social media accounts. I would recommend his services to anyone looking for guidance on improving their website.

AG
Anna Gulevich
Real Estate

James worked with me on a sales site for a piece of software. It was a complicated and, at points vague, brief with multiple implementation options and, at the start, unfinished designs. He worked incredibly quickly, producing code of a very high standard that was meticulously organised. More than that, he worked with us to solve problems; coming up with solutions to design and functionality challenges. Throughout, he was a pleasure to work with. He's someone I'd strongly recommend for any WordPress build-outs.

JF
James Finlayson
Head of Strategy Verve Search

A huge thank you to James who was my biggest support to create a website that supports my passion for fashion. His wide knowledge, great skill set and continues support with new ideas helped to create my website. It was great to see how the site was developed step by step, James would always make sure to talk me through each stage. I would definitely recommend his services especially if you are looking for a friendly approach and high-quality work.

NB
Noémi Balogh
Store Manager Independent Fashion Retail

We have worked with James for several years on our British Science Festival and British Science Week WordPress websites. Thanks to James, the websites have gone through several incarnations and evolve to get better each year. James is professional, friendly, responsive, and always provides a detailed explanation of each stage of the process, including instructional videos.

AP
Anna Paul
British Science Association

When I started as a personal trainer, I underestimated the importance of having a website and online presence. After deciding to build one, James made the process clear from the start. He delivered a site that was easy to navigate, guided me through basic customization, and offered ongoing support. I couldn't have asked for better.

DL
Darryl Lampen
Personal Trainer

James worked with us to help us build the website for our charity. It was a great pleasure to work with him. Very professional and knowledgeable. Thank you very much!

RC
Riccardo Conti
Executive Director CatalyticAction

It works well for me as I like the fact I am speaking direct to James who is building the site rather than speaking to a junior account manager which you get at many agencies.

After the initial build was completed, James is managing our site and helping with a lot of changes we're doing as we grow.

JS
Jonnie Shearer
Founder Beast Store

The Centre for Nomadic Studies is an academic research centre focused on the political economy of nomadic cultures, conducting interviews with semi-nomadic communities and digitizing archival materials and photographs from 20th century explorers and travel writers.

I had seen a website James designed for another King's College London research centre and was impressed by its clarity, formatting, and presentation. I wanted that same standard for the centre I was starting and James delivered.

The experience was excellent. James was patient with a wide range of uploads, always responsive, and happy to jump on a Zoom to talk through changes. Since launch, we've already had people reach out and new partnership conversations started. I would absolutely recommend James.

SD
Samuel De Canio
Head of Centre Centre for Nomadic Studies, KCL

WildPress has been really helpful in building our website and providing ongoing tips, support, and advice in a timely manner. The site works nicely, looks great, and is easy to manage for someone new to it. Support has always been prompt. Thanks, WildPress!

DW
Dominic Ward

Audit & Findings

Want a clear technical picture?

We can define audit scope and deliver findings you can use to make confident decisions.

Free 30-minute consultation • No commitment required